Managing multiple client accounts means juggling dozens of campaigns, hundreds of ad sets, and constant optimization cycles. Your team spends hours building campaigns manually, testing variations one by one, and pulling reports for client calls. Meanwhile, your clients expect faster turnarounds, better results, and transparent insights into what's working.
The right Facebook advertising software doesn't just save time—it fundamentally changes how your agency operates. Modern platforms leverage AI to handle repetitive tasks, provide actionable insights across all your accounts, and scale winning strategies without adding headcount.
Here are the top Facebook advertising software solutions built specifically for agency workflows in 2026.
1. AdStellar AI
Best for: Agencies seeking AI-powered campaign building and rapid scaling across multiple client accounts
AdStellar AI is an AI-powered Meta ad campaign builder that uses seven specialized agents to autonomously plan, build, and launch complete campaigns in under 60 seconds.
Where This Tool Shines
AdStellar AI addresses the core agency bottleneck: campaign creation time. Instead of spending hours manually building campaigns, the platform's seven AI agents work together like a virtual team—analyzing your client's page, structuring campaigns, selecting audiences, curating creatives, writing copy, and allocating budgets.
The platform learns from historical performance data, automatically selecting winning elements from previous campaigns through its Winners Hub. Every decision comes with full AI rationale, so you understand exactly why the system chose specific targeting parameters or creative combinations. This transparency makes client reporting straightforward and builds trust in the AI's recommendations.
Key Features
7 Specialized AI Agents: Director, Page Analyzer, Structure Architect, Targeting Strategist, Creative Curator, Copywriter, and Budget Allocator work together to build complete campaigns.
Bulk Ad Launching: Scale proven strategies across multiple client accounts simultaneously, reducing manual work by 20×.
Winners Hub: Automatically identifies and stores top-performing ad elements for easy reuse across campaigns.
AI Insights Dashboard: Custom goal scoring shows which campaigns align with your specific objectives, with real-time Meta data integration.
Full Transparency: Every AI decision includes detailed rationale explaining why specific choices were made.
Best For
Agencies managing multiple client accounts who need to scale campaign production without sacrificing quality. Particularly valuable for teams spending excessive time on manual campaign building or struggling to maintain consistency across diverse client portfolios.
Pricing
Contact for agency pricing. All plans include unlimited workspaces and secure direct Meta API integration.
2. Madgicx
Best for: Agencies prioritizing creative optimization and autonomous budget management across client campaigns
Madgicx is an AI-powered advertising platform that combines autonomous optimization with creative insights and audience targeting for Meta ads.
Where This Tool Shines
Madgicx excels at identifying what's working creatively across your campaigns. The platform analyzes thousands of data points to surface which images, videos, headlines, and ad formats drive the best performance. This becomes particularly valuable when managing diverse clients—you can quickly identify patterns and apply winning creative strategies across accounts.
The autonomous budget management feature continuously reallocates spend toward top-performing campaigns and ad sets, reducing the need for constant manual adjustments. For agencies juggling multiple client accounts, this automation prevents budget waste while you focus on strategy.
Key Features
Autonomous Budget Management: AI automatically shifts budgets to top-performing campaigns based on real-time results.
Creative Insights: Identifies top-performing creative elements across all campaigns with actionable recommendations.
AI Audience Targeting: Expands successful audiences with lookalike modeling and interest recommendations.
Automated Ad Launcher: Creates and launches ad variations with performance predictions before spending budget.
Cross-Account Dashboard: Manages multiple client accounts from a unified interface with role-based access.
Best For
Agencies focused on creative-driven campaigns who want AI assistance with budget optimization. Works well for teams managing clients in visual industries like e-commerce, fashion, or lifestyle brands.
Pricing
Starts at $44/month with pricing scaling based on monthly ad spend. Agency plans available with multi-account management features.
3. Revealbot
Best for: Agencies needing granular automation control with custom rule-based campaign management
Revealbot is an advanced automation platform for Facebook and Instagram ads with highly customizable rule-based campaign management across multiple platforms.
Where This Tool Shines
Revealbot gives you precise control over campaign automation through custom rules with multiple conditions. You can create sophisticated automation sequences like "pause ad sets with CPA above $50 and less than 20 conversions after 3 days" or "increase budget by 20% for ad sets with ROAS above 4× and stable performance for 48 hours."
This granularity matters for agencies with diverse clients who have different success metrics and risk tolerances. You can build custom automation templates for each client type and apply them across accounts, ensuring consistent optimization without manual monitoring.
Key Features
Custom Automation Rules: Build complex rules with multiple conditions, triggers, and actions tailored to each client's goals.
Bulk Campaign Creation: Launch ads, ad sets, and campaigns across multiple accounts simultaneously with template-based workflows.
Slack and Email Notifications: Receive instant alerts when automation rules trigger or campaigns hit specific thresholds.
Cross-Platform Support: Manage Facebook, Instagram, Google Ads, and TikTok campaigns from one dashboard.
A/B Testing Automation: Automatically create and manage split tests with winner selection based on your chosen metrics.
Best For
Agencies with technical teams who want maximum control over automation logic. Ideal for teams managing clients with complex campaign structures or specific optimization requirements that generic AI can't handle.
Pricing
Starts at $99/month based on monthly ad spend. Pricing scales with spend volume, with custom plans for large agencies.
4. AdEspresso by Hootsuite
Best for: Agencies emphasizing A/B testing workflows and client approval processes
AdEspresso is a user-friendly Facebook ads management platform focused on split testing and collaborative campaign workflows for agencies.
Where This Tool Shines
AdEspresso makes A/B testing accessible and systematic. The platform lets you test multiple variables simultaneously—headlines, images, audiences, placements—and automatically identifies winning combinations. This becomes crucial when clients want data-backed decisions rather than gut-feel optimization.
The client approval workflow feature addresses a common agency pain point: getting sign-off before campaigns launch. You can create campaigns, share them with clients for review, collect feedback, and implement changes without endless email chains or screenshot attachments.
Key Features
Split Testing Framework: Test headlines, images, audiences, and placements simultaneously with clear winner identification.
Client Approval Workflows: Share campaigns for review, collect feedback, and track approval status before launching.
White-Label PDF Reporting: Generate branded reports with your agency logo and custom metrics for client presentations.
Campaign Synchronization: Launch and manage campaigns across Facebook, Instagram, and Google Ads from one interface.
Grid Composer: Visual campaign builder that shows all variations and combinations before launching.
Best For
Agencies with clients who want involvement in campaign creation or teams that prioritize systematic testing over automation. Works well for smaller agencies building strong client relationships through transparent collaboration.
Pricing
Starts at $49/month for basic features. Agency plans with white-label reporting and team collaboration start at higher tiers.
5. Smartly.io
Best for: Enterprise agencies managing high-volume campaigns with sophisticated creative automation needs
Smartly.io is an enterprise-grade creative automation and media buying platform designed for advertisers spending significant budgets on Meta.
Where This Tool Shines
Smartly.io excels at creative production at scale. The platform's dynamic creative optimization automatically generates hundreds of ad variations from modular templates, testing combinations of headlines, images, videos, and calls-to-action without manual creation work.
The predictive budget allocation feature uses machine learning to forecast campaign performance and distribute budgets across campaigns, ad sets, and platforms before you spend. For agencies managing enterprise clients with substantial budgets, this reduces waste and accelerates the path to optimal performance.
Key Features
Dynamic Creative Optimization: Automatically generates and tests hundreds of ad variations from modular creative templates.
Predictive Budget Allocation: Machine learning forecasts performance and distributes budgets across campaigns intelligently.
Modular Creative Templates: Build reusable templates for rapid ad production across multiple clients and campaigns.
Unified Cross-Platform Reporting: Consolidated reporting across Facebook, Instagram, Snapchat, Pinterest, and TikTok.
Creative Analytics: Deep insights into which creative elements drive performance across all campaigns.
Best For
Enterprise agencies managing large clients with substantial ad budgets. Best suited for teams with dedicated creative resources who need to produce high volumes of campaign variations efficiently.
Pricing
Custom enterprise pricing based on ad spend and feature requirements. Typically requires minimum spend commitments suitable for larger agencies.
6. Qwaya
Best for: Agencies prioritizing campaign scheduling, organization, and team collaboration workflows
Qwaya is a Facebook ads tool emphasizing campaign scheduling, systematic organization, and team collaboration for agency workflows.
Where This Tool Shines
Qwaya solves the scheduling challenge that many agencies face: launching campaigns at optimal times across different time zones and client schedules. You can build campaigns in advance, schedule them for specific dates and times, and even set up automatic rotation between different creative sets.
The ad template library feature helps maintain brand consistency across client accounts. Create templates with approved messaging, visuals, and targeting parameters, then deploy them across campaigns with confidence that everything aligns with client guidelines.
Key Features
Campaign Scheduling: Schedule campaigns to launch at specific times with automatic creative rotation capabilities.
Ad Template Library: Store and reuse approved ad templates across clients for consistent branding and messaging.
Team Collaboration: Role-based access controls let you assign team members to specific clients with appropriate permissions.
UTM Parameter Management: Built-in URL builder automatically adds tracking parameters for accurate attribution.
Bulk Editing: Make changes across multiple campaigns, ad sets, or ads simultaneously.
Best For
Agencies managing clients with recurring campaign needs or seasonal promotions. Particularly valuable for teams coordinating launches across multiple time zones or managing clients with strict brand guidelines.
Pricing
Starts at $149/month for agency plans with multi-account management and team collaboration features.
7. Socioh
Best for: Agencies specializing in e-commerce clients with extensive product catalogs
Socioh is an e-commerce focused Facebook ads platform specializing in dynamic product ads and catalog management for online retailers.
Where This Tool Shines
Socioh transforms generic product catalog ads into branded, visually appealing campaigns. The platform provides customizable catalog templates that match your client's brand identity, making dynamic product ads look intentionally designed rather than auto-generated.
The automated retargeting campaign creation feature builds complete retargeting sequences based on customer behavior—cart abandonment, product views, category browsing—without manual setup. For agencies managing multiple e-commerce clients, this automation ensures consistent retargeting coverage across all accounts.
Key Features
Branded Catalog Templates: Customizable templates transform standard product feeds into visually cohesive ads matching client branding.
Automated Retargeting Campaigns: Pre-built sequences for cart abandonment, product views, and category browsing.
Product Feed Optimization: Automatic feed management ensures catalog data stays current and properly formatted.
Creative Automation: Generates multiple catalog ad variations with different layouts and messaging automatically.
Collection Ads Builder: Creates immersive collection ad experiences showcasing multiple products from catalogs.
Best For
Agencies with e-commerce client portfolios, particularly those managing clients with large product catalogs or complex inventory. Most valuable for teams lacking design resources to create custom catalog ad templates.
Pricing
Starts at $149/month with pricing tiers based on catalog size and feature requirements. E-commerce focused plans include catalog management and automation features.
8. Adzooma
Best for: Budget-conscious agencies needing multi-platform management with AI optimization recommendations
Adzooma is a multi-platform ad management tool with AI-powered optimization recommendations and a free tier for smaller agencies.
Where This Tool Shines
Adzooma's AI opportunity engine continuously scans your campaigns across Facebook, Google, and Microsoft Ads, surfacing specific optimization recommendations with one-click implementation. Instead of manually auditing campaigns, you get actionable suggestions like "pause this underperforming ad" or "increase budget on this high-ROAS campaign."
The free tier makes it accessible for agencies just starting out or managing smaller clients. You can manage multiple accounts, access basic optimization recommendations, and generate reports without monthly costs, upgrading only when you need advanced features.
Key Features
AI Opportunity Engine: Scans campaigns and provides specific, actionable optimization recommendations with impact estimates.
One-Click Optimization: Implement AI recommendations across multiple campaigns simultaneously without manual changes.
Multi-Platform Dashboard: Unified interface for Facebook, Google Ads, and Microsoft Advertising with cross-platform reporting.
Automated Performance Tracking: Monitors campaign metrics and alerts you to significant changes or issues.
Rule-Based Automation: Create custom rules for budget adjustments, bid changes, and campaign pausing.
Best For
Smaller agencies or those just starting to build their client roster. Also valuable for agencies managing clients across multiple platforms who need consolidated reporting without enterprise-level pricing.
Pricing
Free tier available with basic features. Plus plan at $99/month adds advanced automation, white-label reporting, and priority support.
9. Skai (formerly Kenshoo)
Best for: Enterprise agencies requiring omnichannel attribution and advanced forecasting capabilities
Skai is an enterprise omnichannel advertising platform with sophisticated cross-channel attribution and AI-powered budget forecasting for large agencies.
Where This Tool Shines
Skai addresses the attribution challenge that enterprise agencies face: understanding how campaigns across multiple platforms contribute to conversions. The cross-channel attribution modeling shows how Facebook ads interact with Google search, display campaigns, and retail media to drive results, enabling smarter budget allocation across channels.
The AI-powered budget forecasting feature predicts campaign performance across different budget scenarios, helping you present data-backed recommendations to clients about investment levels and expected returns before committing spend.
Key Features
Cross-Channel Attribution: Advanced modeling shows how campaigns across platforms contribute to conversions and revenue.
AI Budget Forecasting: Predicts performance across different budget scenarios with confidence intervals and recommendations.
Unified Omnichannel Reporting: Consolidated reporting across retail media, social, search, and programmatic campaigns.
Enterprise API Integrations: Connects with data warehouses, CRMs, and business intelligence tools for custom reporting.
Advanced Audience Management: Build and sync audiences across platforms with unified segmentation logic.
Best For
Large agencies managing enterprise clients with substantial budgets across multiple advertising channels. Best suited for teams with dedicated data analysts who can leverage advanced attribution and forecasting capabilities.
Pricing
Custom enterprise pricing based on ad spend, platform requirements, and integration needs. Typically requires minimum spend commitments appropriate for large agency operations.
Finding the Right Fit for Your Agency
The best Facebook advertising software for your agency depends on your specific operational challenges and client mix.
For agencies prioritizing speed and scalability, AdStellar AI delivers the fastest path from strategy to launched campaigns with its seven AI agents building complete campaigns in under 60 seconds. The bulk launching capabilities and Winners Hub make it particularly valuable when managing multiple clients with similar objectives.
If creative optimization drives your client results, Madgicx provides the deepest insights into what's working visually across campaigns. The autonomous budget management handles ongoing optimization while you focus on creative strategy.
Teams wanting granular control over automation logic should explore Revealbot's custom rule builder. The ability to create sophisticated automation sequences tailored to each client's unique requirements provides flexibility that generic AI can't match.
For agencies emphasizing client collaboration, AdEspresso's approval workflows and systematic testing framework keep clients involved without slowing down execution. The white-label reporting makes client presentations straightforward.
Enterprise agencies managing substantial budgets across multiple channels benefit from Smartly.io's creative automation at scale or Skai's cross-channel attribution and forecasting capabilities.
E-commerce specialists should evaluate Socioh's catalog-focused features, while budget-conscious teams can start with Adzooma's free tier and upgrade as client portfolios grow.
The common thread across successful agency tools: they reduce repetitive manual work, provide transparent insights for client reporting, and scale without requiring proportional headcount increases. The right platform transforms your team from campaign builders into strategic advisors, focusing energy on what drives results rather than what fills time.
Ready to transform how your agency builds and scales Facebook campaigns? Start Free Trial With AdStellar AI and experience how AI-powered campaign building can reduce your team's manual work by 20× while maintaining full transparency and control over every decision.
